I N F L U E N C E S
Social Media and Personal Branding
BOOTCAMP
Discover the art of self-branding and mastering social media with INFLUENCES, an intensive 10-day workshop designed to equip students with the skills needed to build a compelling online presence.
This programme combines modern pedagogical approaches with hands-on activities, allowing students to explore the dynamics of digital influence, content creation, and personal branding.
Through expert guidance and practical exercises, students will learn how to leverage social media platforms to create authentic and engaging personal brands that resonate with their audiences.
Learning Objectives
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​Skills and Knowledge: Personal branding, social media strategies, content creation, digital marketing, and online reputation management.
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Outcomes: Enhanced ability to create and manage a personal brand, improved content creation skills, and experience in developing effective social media strategies.
Curriculum & Schedule
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​​Curriculum:​
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Day 1: Introduction to Self-Branding and Social Media
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Day 2: Identifying Your Unique Brand Voice
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Day 3: Social Media Platforms and Best Practices
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Day 4: Content Creation: Photography and Video
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Day 5: Storytelling and Copywriting for Social Media
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Day 6: Digital Marketing and Audience Engagement
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Day 7: Analytics and Measuring Success
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Day 8: Online Reputation Management
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Day 9: Influencer Collaborations and Networking
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Day 10: Presentation of Social Media Campaigns and Reflection
Modes of Instruction:
Workshops, Lectures, Field Trips, Interactive Activities, Group Discussions, Project Work
Instructors
​​​​Our instructors are confirmed before each course. Our instructors are industry experts with extensive experience and deep knowledge in their respective fields. They bring practical insights and academic excellence to the programme, ensuring that students receive the highest quality education and mentorship. ​
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Accommodation and Meals:
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Safe and comfortable accommodation near the learning site.
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Meal plans with dietary accommodations are available.
Pre-Arrival Support:
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Assistance with organisational documentation and flight bookings.
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Detailed orientation materials and pre-departure briefing.
On-Site Support:
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Staff availability for assistance and emergency contacts.
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Cultural activities and opportunities for local student interaction.
Post-Departure Follow-Up:
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Certification of completion.
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Alumni network for continued engagement and learning.
Logistics & Support​​
Costs & Funding​​